100 Things Every Designer Needs to Know About People
Wednesday 14th February, 2024
We design to elicit responses from people. We want them to buy something, read more, or take action of some...
ExploreWell-Designed: How to Use Empathy to Create Products People Love
Wednesday 14th February, 2024
Whether you’re a designer, a product developer, or a marketer thinking about your company’s next offering, this book will forever...
ExploreThe Art of Choosing
Wednesday 14th February, 2024
Every day we make choices. Coke or Pepsi? Save or spend? Stay or go? Whether mundane or life-altering, these choices...
ExploreThe Invisible Gorilla: How Our Intuitions Deceive Us
Wednesday 14th February, 2024
If a gorilla suddenly jumped onto a basketball court, you would realize, right? The invisible gorilla is an exciting, entertaining,...
ExplorePsychology for Designers: How to apply psychology to web design and the design process
Wednesday 14th February, 2024
This book shows you how psychological theory can be applied to design. It won’t demand you read every single research...
ExploreThe Paradox of Choice: Why More Is Less
Wednesday 14th February, 2024
Whether we're buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing...
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